Despite being one of the first social metrics that indicate post performance, Likes on Instagram still stand like a go-to indicator for most brands. It’s low cost for that viewer: a dual tap is perhaps all that’s needed. And an Instagram Like gets wrapped into general engagement numbers.
The here is a medley of tips that we’ve assembled to help increase your Instagram Like counts per post. We’ve skipped fundamentals like taking good photos and being consistent but it’s always a good idea to make sure they’re planned. These Instagram for business basics would be the foundation for the strategy while these pointers are the enhancers to help you make the most through your content.
Many ways to get more Likes on Instagram
1. Get inspired by other brands and industries
Where would you pull your inspiration from? If you’re only following industry or maybe your circle of friends, you won’t find fresh ideas. Instead, take time to research and locate inspirational accounts to follow along with. Get this a variety of your industry, related industries and industries wildly outside your circle. Even if the client base isn’t exactly like yours, it’s almost guaranteed that you’ll manage to find some inspiration of their posts’ strategy to extrapolate for your own.
2. Run a Like-based contest
A few of the highest engaging content on Instagram are focused on sales and giveaways. Everyone loves to get in contests and the easier they may be to get in, the harder engagement you’ll receive.
To run a Like-based photo contest, you’ll need one of many entry requirements being that they must much like the post. Usually, one other two requirements will include following the account and tagging an associate or two. Liking content with an entry is unquestionably a low barrier that you’ll make sure you receive lots of engagement.
3. Develop a hashtag strategy
Among the simplest ways to get noticed organically is always to utilize hashtags for your brand’s benefit. That doesn’t mean spam tagging every post with #top, #amazing or #hair. This means being selective inside your hashtags, both brand and industry. If you have a brandname hashtag, it’s simpler to find related content and influencers. Industry hashtags try to help you look at what’s trending within your field and make sure you’re not really missing out.
4. Tag the correct accounts
Give credit where credit is born. When relevant, tag around the post along with the caption people who you are working together with. As an example, if you have prominent products or individuals your photo, tag them for the post. It takes little time and it gives credit towards the makers. Oftentimes, these tags increase the risk for brands liking your post and commenting on them.
6. Tag your post’s location
Especially highly relevant to travel and retail brands, tagging a spot means that your photo pops up when folks are looking for a location. It’s pretty simple to accomplish and shouldn’t more and more difficult out of your publishing time.
Many Instagram-savvy diners likewise use Instagram to check out the best drink and food options at the restaurant. By opening up a tagged location, they can locate photos of the meals they want to take a look at. If the content articles are good, the Instagram Likes will come in organically through the location tag.
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