If you want to make a good first impression, attract people to your site and build your brand well, your website’s design is really important. There are so many different things that will influence the success of your page or site but the design is right up at the top of the list. So what exactly should you focus on to make sure your web design is flawless? Try to remember these things as you work.
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When you’re putting up any files on your site, or graphics or even webpages, make sure you’re using meaningful file names. Actually this SEO practice probably had more weight in the past than now, but it is easy to do and certainly will not hurt. It is important to use the exact primary keyword, usually long tail variety, when naming your files. Do not put the words together with no spaces at all, and the way to write them for the bots is with a hyphen between the words. If you use no spaces and the words are next to each other the bots will not read them properly. This is a relatively small measure that may be useful for your visitors in addition to the search bots.
Include RSS Auto-Discovery: In case you offer an RSS feed for the content of your website (most of the sites do offer it and if you don’t, you should), make sure you include the auto-discovery code in the website’s header. This allows different browsers and as well as RSS readers to automatically detect the RSS feed and alert the visitors that it is available. RSS feeds are a great way to get your content out there as well as let people know when you have made changes to your website so putting this feature in will make a major difference.
Add a Favicon: Web design often comes down to paying attention to lots of details, and one of these you should add is what’s known as a favicon. A favicon immediately gives your website a more professional look. You’ll be able to have your personal logo appear in the URL area. The favicon will also be attached to any bookmarks of your pages that people save, which will help to brand your site in readers’ minds. There’s nothing called a ‘perfect web design’ because designing is an ongoing process that doesn’t end. What you do and how you handle it is your business, but just keep in mind that your visitors and market are the only people you need to please.
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