Professional football spectators just weren’t quite fanatical at that time in the sport’s history, perhaps since they didn’t fully understand the potential of such a celebration. While the stated purpose was to determine the champion among two competing professional American football leagues, the country’s Football League (NFL) as well as the American Football League (AFL), the Super Bowl has grown to represent so much more. It is now the ultimate indication of America’s resolve to ensure success against all odds.
With that faithful January day in 1967 the NFL, represented by its champion the pin Bay Packers, challenged the AFL’s Kansas City Chiefs. Inside a game played through the two best teams on this planet, made up of the very best athletes in the world, and viewed by professional football fans everywhere, Green Bay, led through the legendary Vince Lombardi, beat Hank Stram’s Kansas City Chiefs 35 to 10.
When Green Bay returned another year beating the AFL’s La Raiders 33 to 14, many believed the AFL would not match. Everything that changed in 1969 when The big apple Jets quarterback, Joe Namath, made an off-the-cuff victory guarantee to a rowdy Colts fan during a Super Bowl press conference. As a result of the heckling Colts fan, Namath said: “We’re gonna win; I guarantee it.” Namath’s Guarantee designed a sensation as news agencies broadcast the tale in every single major news network in the united states. On January 12, 1969 Joe Namath and the underdog AFL team broke down and won the Super Bowl.
In 1970 the 2 leagues merged in to the NFL creating two conferences out of your two former leagues. All former NFL teams, except one, became National Football Conference members and all AFL teams became American Football Conference members. One team was necessary to balance the schedule, and so the Baltimore Colts switched through the NFC towards the AFC. Consequently the great Super Bowl match-up of 1969 is not repeated relating to the Jets and the Colts as both teams are actually members of exactly the same conference.
There are several great stories that comprise Super Bowl history. One such story reportedly came about in the initial championship game. Based on the Orlando Sentinel, CBS and NBC both covered the 1st Super Bowl sharing exactly the same televised footage, but each used a unique sportscasters. The cameras missed the kick-off for that other half with the game, because sportscaster Charles Jones was busy interviewing Bob Hope. If super ball ordered a re-kick, a CBS producer directed CBS reporter Pat Summerall to spell out the mishap to Vince Lombardi, the Packer’s head coach. Pat Summerall, who played as a place kicker for that New York Giants underneath the legendary coach, refused to travel anywhere near him. The storyline is anecdotal evidence the terrorizing roar so often connected with Vince Lombardi, for whom the Championship Trophy has become named. Sadly, there is no known network coverage in the first Super Bowl. Reportedly, the only real known tape was taped over to record a soap opera.
American radio broadcast personality Mark Champion known by basket ball fans because the voice in the Detroit Pistons. He’s perhaps less popular as the off-screen voice who asks the Super Bowl MVP “You’ve just won the Super Bowl, precisely what are you planning to do next?” Since 1987, Disney has become a fundamental part of the Super Bowl tradition with its “What’s Next” advertising. The Walt Disney Company tapes two versions with the commercial, one promoting Disneyland in Anaheim, California and another for Walt disney world in Orlando, Florida and airs them in the markets geographically highly relevant to the 2 carnivals. Former Disney CEO, Michael Eisner credits his wife, Jane Eisner with all the whole idea to the long term marketing strategy.
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