Just how to really get your First 10,000 Fans on Facebook (Example)

The 10 steps below demonstrate using a real example the way to get a lot more than 10,000 fans on your own Facebook business page.

Facebook will be the king of internet sites exceeding 1.79 billion active users a month (Updated December 2016). It really is utilised by a lot more than 60% of Internet surfers Worldwide and it is a great tool for promoting a service or product, finding new customers or gaining more loyal readers (followers).

To use this for business purposes, you must have lots of fans (followers) on your own Facebook business page. Let’s see below why having many Facebook fans is important.

What will be the importance of having many Facebook fans on your own business page?

It indicates popularity – It’s obvious that the amount of fans reveals how popular a website is. A cheap business page with 100,000 followers is more popular than the usual page with 1,000 fans and also this leads to a amount of other benefits (described below).

It indicates trust – Should you can’t understand the relationship between Facebook fans and business trust, have in mind that the US State Department spent $630,000 to increase their Facebook Fans from 100,000 to two million throughout the years 2011-2012 (See related post from marketingland).

Why did money? Because in today’s World a prosperous business, website or blog will need to have lots of Facebook fans. 5 years ago this failed to issue but also in the Modern, social proof is important.

More fans, more visits – Greater fans you have, the harder will be the amount of people which will view your posts within their timeline and possibly see your website.

While this really is, it needs to be noted that doesn’t all your fans will see you.

As already explained in a previous post, How to increase your Facebook Page Organic Reach, just a small portion of your respective followers (no more than 4 percent) will see your status updates.

This number can differ, what is important to comprehend now, is when you have 10,000 fans and also you post a fresh update, it will be seen organically by a max of 300-400 people.

It’s beneficial to SEO as well – Although officially The search engines do not admit that social media can be a ranking factor, numerous studies show that popular websites on Facebook are more likely to perform better in search, today so popular websites (additional circumstances being equal).

How to go from 0 to 10,000 Facebook fans

Now that you are believing that developing a large amount of Facebook fans is important for your website and business, let’s see step-by-step the best way to range from 0 to 10,000 fans.

Note: Fundamental essentials identical steps I followed to increase the facebook followers of my fitness blog’s facebook page. Typically the page has a lot more than 100K fans plus it continous to cultivate organically.

Step 1: First off – you must have a Facebook business page

It may seem silly for the experienced however for beginners to social media this is new things: An individual Facebook page is different from an enterprise page.

If you wish to have friends on Facebook to talk about your holiday photos then you need to make a personal page though if you wish to have fans and followers for your website or business then you need to make a Facebook business page.

So, the first task is to ensure that you produce a Facebook business page along with the second step is to keep your page is properly optimized.

Step 2: Optimize your Facebook business page

When we talk about Facebook business page optimization we mean selecting a friendly page title (username), writing a catchy description (within the short description field), providing accurate information for too long description, company overview, mission (see screenshot below) as well as posting interesting content – this is the most critical optimization tip of all.

The expertise of the content posted on your own Facebook business page will even determine it’s success or failure.

Having an optimized Facebook page makes it much simpler to draw new fans or more likes from ads once we will see below.

Step 3: Make the most of your individual Facebook account

I mentioned in 1 above you’ll want to possess a business page rather than a private page, however, you still need to provide an active personal facebook account.

Here is the reason:

After you post an update on your own business page, one way to increase exposure and likes, is to share that post on your own personal page at the same time.

People you have as friends on your own personal page are more likely to ‘like’ and ‘interact’ using the post shared from your business page and this will raise the engagement factor of your respective posts.

As a result, facebook shows you to more fans (organically).

So, one way to increase the quantity of individuals who view you and go past the 4% of you group of fans is to share and promote the post on your own personal page.

It is obvious that the greater the amount of friends the bigger may be the visibility from the post.

Also, make sure that you invite all your existing friends (and a) to like your Facebook business page. Do that when you acquire a new ‘friend’.

Step 4: Add some Facebook Like box on your own website

This is again social media 101 however, you have to have the Facebook like box on your own website for 3 reasons:

#1 – It’s a way to associate your site using the Facebook business page. Put simply this is a method to ‘tell’ engines like google until this can be your official Facebook business page.

#2 – When you’re getting lots of fans, this can be something needs to be proud off then one to exhibit on your users (as explained above what this means is popularity, trust and social proof).

#3 – It’s a sensible way to grow your group of fans organically. Your readers can follow your site by clicking the LIKE button without having to check out Facebook.

Hint: For max results, set the LIKE box above fold (on the sidebar).

Hint 2: You can also popup such box to new users (for instance, once they spend A minute over a page, once they scroll right down to the underside or once they try and leave your page – while this is useful in terms of getting new likes, you should be careful to never allow it to be too distracting for your users.)

Step 5: Remember these instructions to increase post engagement

So far, we’ve got created an optimized Facebook business page, added friends to personal Facebook page and placed such box in a prominent position on the website.

The next natural step is to start sharing content to maintain fans happy and possibly find a way to convert them from fans > site visitors > customers.

Some simple rules to adhere to which will raise the user engagement using your facebook business page:

#1 – Share relevant content: Share content your fans anticipate seeing within your page. As an example, if your web site is about Social media marketing, share content linked to social media rather than about sports or another type you might like. In case your users want to read sports news, they know finding them.

#2 – Don’t forget which they follow your business page to acquire updates about your website (and niche) rather than about your social gatherings: If you want to get social, then make use of your personal Facebook page, your business page is approximately your site.

#3 – As a rule thumb, I take advantage of my company page to talk about content from my niche only, if I should share an issue that is just not linked to my niche, I take advantage of my own page.

#4 – Don’t be too promotional: Sharing promotional content (constantly) on your own Facebook page will drive your fans away. When you have a promotion to talk about something like that that may benefit your fans, you can do so but don’t add too much.

Try to create interesting, shareable content that’s linked to your niche, it sometimes won’t come from your site. Have a balance between promotional and content your followers might choose to read.

Step 6: Share intriguing and top quality content (not merely links)

I made some tests in connection with impact of descriptions when performing a Facebook update and discovered out that Facebook posts with ‘lists’ acquire more likes than posts with just links. I want to give you a good example to understand what I am talking about.

When you wish to share a blog post from your website on Facebook, you go to Facebook status updates and go into the webpage URL. It looks something similar to this:

You can share this text without adding the other information. In case your title and images are perfect, you will get numerous likes based on the time you’re making the post, amount of fans etc.

If one the opposite hand, you enrich this page by adding more information and particularly a list, then other things being equal, you are prone to gain in likes and shares.

For me this may cause sense because those that see a title and image within their timeline might not ‘Like It’ because it provides no value in their mind (don’t forget that the average user is given countless postings within their timeline every time they login to Facebook).

On the opposite hand whenever you give them valuable, top quality as well as simple to learn information (like a list), they are going to click the LIKE button since they read something useful without having to leave their timeline.

Note: It’s a known fact that everyone has an inclination of LIKING a blog post without reading it so give them reasons to do so; your site visits might not increase but the engagement factor of your respective posts will rise.

Step 7: Share images, videos and emotions

If you’re taking a peek at probably the most popular Facebook pages, you will notice that they have a tendency to talk about images, videos, infographics, charts etc, and their usual text only postings.

This kind of content gets more likes and shares and as a result the page gets more fans and followers.

In majority of folks by Buzzsumo, they identified that the most shared and liked content on Facebook, gets the following characteristics:

Step 8: Provide incentives to obtain more fans & followers

Why should someone follow your Facebook business page?

You should give incentives to facebook users to adhere to your page. A couple of suggestions to consider:

Quality updates – Here is the best incentive it is possible to provide your users. Before posting anything on your own page, you should be sure that it offers value on your audience. When you do this consistently, you existing followers will share it making use of their friends and this will attract more users.

Run a contest – Some websites run contests on Facebook and giveaway different gifts. The ‘price’ for joining this article is to Such as the page first. There are various tools to accomplish this but have in mind if you don’t possess a known brand this many stop so successful.

Content upgrades – In case you have your blog post, you should use ask users to LIKE your page to have new version of your respective post. This involves extra tools but it is something worth testing out.

Step 9: You need to promote your own content and page

When you develop your business page don’t expect that it will magically get thousands of fans. Aside from the tips outlined above, you might also need to advertise your business page in places apart from Facebook.

A few suggestions to take into consideration that assisted my case:

Promote in other social media networks – In case you have accounts along with other social media channels e.g. Google+, Pinterest etc. it is possible to periodically ask your followers to become listed on your self on Facebook at the same time. Be polite and tell them the advantages from this.

Promote in Twitter – Besides posting about your Facebook page on other social media networks, it is possible to make the most of twitter’s interactive features.

When you recruit a new twitter follower, send them a private (personalized) message and enquire of the crooks to follow your self on facebook (your personal and business pages).

This method eventhough it ‘s time consuming, (Used to do it manually rather than using any tools) it may produce great results.

Promote within your newsletter – In case you have a newsletter or if you engage with your readers via email, make sure that you ask them to follow your Facebook page.

Do not merely write the FB URL through your signature but Inquire further politely to LIKE your business page.

Step 10: Facebook ads can be a must

I have saved one of the easiest and most efficient ways to raise your Facebook fans for last, since it is the only one that it’s not free.

Facebook provides a self-service ad platform which you can use with the idea to raise your group of fans (promote your page), supercharge your posts, get more leads, increase conversions or perform a amount of other actions (as shown within the image above).

The procedure is quite simple and straightforward. Basically you select a webpage you possess, select your goals (promote your page), select your audience (based on country, age, other demographics and interests) then set your daily budget and duration.

The cost per campaign depends on numerous factors. The easiest method to assess if Facebook ads is an excellent treatment for raise your group of fans, is to run a pilot campaign for a few days.

Spend $10-$20 dollars every day and run the campaigns for a fixed duration (at least a week). Towards the end, it is possible to evaluate if the charge per like is something you are ready to spend on.

I had accomplishment with Facebook ads for both my websites as well as for client websites and i also run campaigns on a monthly basis (stay) to further improve my facebook likes.

It needs to be noted by investing in Facebook ads you don’t buy likes but views. Many people think that everything you spend on is Facebook likes but actually you make payment for Facebook to exhibit your ad to more Facebook users.

If what you really are advertising is interesting, then more and more people will hit such button so spend an afternoon and look at the message you wish to display within your ad along with the image to make use of.

Conclusion

Having a major amount of Facebook fans on your own business pages is vital for credibility and social promotion purposes.

If this wasn’t important in the ultimate place, then nobody would care along with the US State Department wouldn’t ought to spend $630 thousands for Facebook campaigns.

Once you do the required optimizations on your business page (steps 1 and a couple of above), then a fastest way to obtain more followers is by using Facebook ads. Along with some A/B testing you can get to 10,000 fans without any a lot more than $1,000 (spread right into a time period of months).

Once you do everything properly and provided that you do have a great services or products, it is possible to grow your fans to 100,000+ like Used to do using the Facebook Page of my fitness blog.