More websites are sporting ‘https’ secure connections currently. What’s gives, and how have you any idea in case your website can use an SSL certificate, too?
You could or might possibly not have noticed this, but some website URLs contain an extra ‘s’ inside their url of your website: “https://”. If you’re similar to most, you don’t have a very clue about its meaning… however, you should! Here, learn what that ‘s’ means, and the reasons you may want to acquire one for your website, too.
What’s SSL?
SSL represents Secure Sockets Layer, which denotes a supplementary layer of to protect a website (hence, any additional ‘s’ inside the http). When visitors find an SSL-protected website, they understand their link to the site is encrypted.
Encryption means hackers won’t be able to intercept any data that’s exchanged between visitors’ browsers along with the server with the website they’re browsing. SSL is starting to become more prevalent as hacking along with other malicious incidents are on the rise.
Does Your WordPress Blog Need SSL?
Back in the day that only eCommerce websites needed SSL for WordPress, to safeguard customers’ bank card and information during purchase transactions. That’s no more the case.
Now, even WordPress blogs or Facebook application pages may benefit from SSL… allow me to share 3 good reasons why.
1. Security
Today, even simple blogs sometimes ask for data from visitors. An email capture, by way of example, represents a transfer of sensitive data between you and your visitors. Hackers want to have that data. SSL stops them in their tracks, blocking what’s called “interception” or “man-in-the-middle attacks”.
But although you may don’t have an e-mail capture pop-up on your own site, an SSL certificate for use on your website is advisable.
2. Trustworthiness
Should you start looking around, you’ll notice that websites you normally wouldn’t think would require an SSL are in possession of one. That’s since the factors behind getting one exceed security, and something ones is trustworthiness.
As soon as your visitors observe that you’ve gone the extra mile to make sure their browsing experience in your blog or Facebook application page is safe, their a higher level trust on your web site is raised significantly.
To focus on your SSL, a trust seal or badge is often offered… utilize it! They look great in your Facebook Application pages, too, since users tend to be a bit wary of apps in terms of protecting their security.
3. Rankings
HTTPS has become a “ranking signal” in the Search engine algorithm. Google clearly states this, telling webmasters that sites that show an SSL are going to get preferred treatment inside the rankings. They’re actually pushing for which they call “HTTPS everywhere”. Their dream is apparently an entirely secure internet where hackers are blocked irrespective of where they turn!
Although it’s merely a weak ranking signal now, SSL may figure more prominently from the rankings someday in the foreseeable future. Google explains that they’re giving web owners time for you to switch to HTTPS by procuring SSL certificates for their sites.
To obtain your own SSL certificate on your website, try our Comodo® Positive SSL Certificates for WordPress blogs and Facebook Application pages. They begin just $4.95 a year.
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