1. SOCIAL CONTENT WILL GAIN PROMINENCE
A growing number of social websites content indexed on the search engines and also other popular search engines, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to further improve and support SEO Links to social websites networks plays a part in how search engines understand your websites are credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video being a powerful tool to operate a vehicle their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the excitement, and make use of videos to capture new audiences.
80% of video. Results that relate in SERPs come from YouTube
Videos get 50X better organic pr online when compared with against plain, static text results.
Video searches receive 41% higher click-through rate a in comparison to plain, static text content
3. MOBILE OPTIMIZATION Can be CRUCIAL
Today people utilize a selection of devices gain access to content. Tablets, smartphones, laptops, phones as well as watches have grown to be standard tools to browse web. Engines like google know this plus they reward websites that are good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have looked for local info.
Mobile search expires 43% every year.
Over 1.2 billion people access the web using their cellular phones.
Four out of five consumers use smartphones to buy.
4. VOICE SEARCH FUNCTION A MUST
Voice search is quickly being a huge section of mobile usage and possesses elevated the anguish of typing keywords to operate searching query. However shift means your content should be developed with voice search in your mind.
60% teens use voice search before the TV
40% adults use voice hunt for directions.
5. CONTENT AGGREGATION WILL GET BIGGER & BETTER
More than ever people are looking for content sources that provide all of the relevant information they need in one place. Engines like google have seen this trend and consequently content aggregators have become very well liked within the SERPS.
6. THE CRAZE OF MOBILE APPS WILL GROW
As discussed above, using mobile for web search is on all-time rise and apps simply make the work easier. Just few more a few years mobile phone applications will definitely overpower desktop and mobile websites.
Mobile phone applications be the cause of 52% ever invested in online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of people prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local search engine optimization To get Much more IMPORTANT
Regional online research is going stronger in the past. In 2016 you must let Google know where you are located as well as what you happen to be offering.
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