Which individuals counting technology is right for you?

Should you be new to retail people counting then one with the first questions you may be questioning is which technology do i need to be utilising?


There are three main types of technologies; beams, thermal and video. Have their unique benefits and weaknesses with regards to the environment they may be being installed in.

Beam Counters – Are often battery powered and so designed for short term use. They are simple to install and take away, but also vulnerable to get damaged and field of view blocked. They are can not count people walking using an entrance side-by-side and for that reason will undercount.

Thermal Cameras – Infra-red devices just like the IRISYS cameras include the most widely used salesfloor performance in the world. They are IP enabled and more than one unit could be linked together for wide entrances. Accuracy levels are extremely good.

Cameras – Be single or dual vision IP enabled devices. The view cameras are likely to be less accurate. Overall it items are more expense than thermal cameras. The dual-view cameras are as accurate since the thermal devices in most cases.

At StoreTech our software option would be hardware independent, meaning in the event you already own people counting hardware its future we are able to integrate and import the visitor data into our solution.

With more than 20 years experience with people counting industry, StoreTech are content to share with you medical of each one kind of technology and use you to select the best option.
More information about salesfloor performance take a look at our web page: click here

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