Which individuals counting technologies are best for your needs?

Should you be a novice to retail people counting and the other in the first questions you will end up asking yourself is which technology can i be utilising?


There are three main types of technologies; beams, thermal and video. Have their own benefits and weaknesses with respect to the environment they are being positioned in.

Beam Counters – Are often battery operated and for that reason designed for short term use. These are simple to install and take, but additionally vulnerable to get damaged and field of view blocked. These are can not count people walking with an entrance side-by-side and thus will undercount.

Thermal Cameras – Infra-red devices like the IRISYS cameras will be the most widely used salesfloor performance on earth. These units are IP enabled and over one unit could be linked together for wide entrances. Accuracy levels are very good.

Camcorders – Come as single or dual vision IP enabled devices. The view cameras are usually less accurate. Overall the recording products are more expense than thermal cameras. The dual-view cameras are as accurate since the thermal devices in many instances.

At StoreTech our software option would be hardware independent, which means in case you already own people counting hardware its potential we are able to integrate and import the customer data into our solution.

With well over 15 years experience with people counting industry, StoreTech are pleased to talk about the pros and cons of each one type of technology and help you to decide the best choice.
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