Social networking plays a huge role for B2B early adopters in any respect three stages from the sales process! Here’s a professional breakdown of the findings along with hyperlink to the initial article.
Prospecting Stage:
Content enables top of mind advantage
Possibility to establish thought leadership for the business or personal brand
Good way to distribute your white papers, case studies and testimonials
Fine-tune your message depending on customer engagement (like free researching the market!)
Internet marketing advertising for each stage of one’s buyer’s journey.
Social media chatbots which help sale-qualify leads saving your sales team’s time for higher-value activities.
During the sale
Gauging Lead Responses by reading their digital body language
Post-Sale
Communicate with your customer to help keep selling
Opening up new networks for free from happy customers sharing your articles.
Getting comments from customers where they want to provide it with.
Flaunt how great you treat your customers publicly when things don’t go according to plan.
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