1. SOCIAL CONTENT WILL GAIN PROMINENCE
More and more social media content indexed on Google as well as other popular search engines like yahoo, blurring the lines between ‘web’ and ‘social media’ SEO strategies.
76% MARKETERS USE Facebook, YouTube, Twitter, In, Google+ to enhance and support SEO Links to social media networks leads to how search engines like yahoo understand your websites are credible and relevant.
2. VIDEOS WILL STILL RULE
In 2015 marketers used video like a powerful tool they are driving their digital and worlds best seos efforts. In 2016 expect more businesses to embrace the popularity, and make use of videos to capture new audiences.
80% of video. Results that report up in SERPs are from YouTube
Videos get 50X better organic pr online when compared to against plain, static text results.
Video searches receive 41% higher click-through rate a when compared with plain, static text content
3. MOBILE OPTIMIZATION WILL BECOME CRUCIAL
Today people utilize a selection of devices to gain access to content. Tablets, smartphones, laptops, phones and even watches have become standard tools to browse web. Search engines like yahoo know this and so they reward websites that appear to be good on all devices.
Google now gives mobile friendly sites a ranking boost on mobile searches.
95% smartphone users have wanted local info.
Mobile search increased 43% year on year.
Over 1.2 billion people access the web from other cellular devices.
4 of every 5 consumers use smartphones to search.
4. VOICE SEARCH FUNCTION A MUST
Voice search is quickly becoming a huge a part of mobile usage and it has elevated this of typing keywords to own a search query. But this shift means your site content should be developed with voice search in mind.
60% teens use voice search as you’re watching TV
40% adults use voice search for directions.
5. CONTENT AGGREGATION WILL GET BIGGER & BETTER
More than ever folks are seeking content sources offering all of the relevant information they want in a place. Search engines like yahoo have seen this trend and thus content aggregators have become very popular inside the SERPS.
6. The fad OF MOBILE APPS WILL GROW
As discussed above, use of mobile for web search is on all-time rise and apps only make the work easier. Just number of many mobile phone applications are certain to overpower desktop and mobile websites.
Mobile phone applications account for 52% in recent history used on online digital media. (TechCrunch)
Internet reveals that users spend 89% mobile time using apps.
85% of men and women prefer native mobile phone applications to websites. (SearchEngineJournal)
7. Local SEO For being Much more IMPORTANT
Regional online research goes stronger in the past. In 2016 you must let Google know your location located and what you might be offering.
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